Startup Compare Bear Helps Kiwis Save on Broadband

Startup New Zealand website comparebear.co.nz has expanded its services to help Kiwis get the best prices for their broadband needs.

The recently launched website, which offers utilities comparison, initially offered only power comparison, but has now expanded to include broadband comparison. The new service launch has already seen thousands of users compare, switch and save on their broadband.

Compare Bear was founded this year by Michael Speight – a former Facilities Manager – and Denis Tyu’kov – a former Financial Auditor. Both decided to quit their career jobs to dedicate their time to helping Kiwis save on their everyday bills.

“In the small amount of time the website has been running, we’ve had tens of thousands of New Zealanders use the Compare Bear website.” says Speight. “From those, thousands have found a better deal on their broadband using our online comparison tool. We saw many users switch and save on their electricity providers using Compare Bear, and now the broadband comparison service is proving to be working just as well!”

“Being able to help everyday Kiwis save on their bills is a really great feeling for us.” adds Tyu’kov. “We set out on a mission to save our customers time and money, and the feedback we have got from them has shown us that we are achieving this mission! There’s not many services available out there that gives users the tools they need to get unbiased price comparisons, and we are happy to now be providing that service.”

With Compare Bear, users answer a few questions – such as their location, usage and speed preferences – and are presented with a range of options best suited to their needs. Each option has a full breakdown of what’s included, so that each plan can be compared by the same standards. If users choose to sign up with another internet service provider, it’s a simple process to make the switch.

With the success of the power and broadband comparison service, founders Speight and Tyu’kov predict more utilities comparison services to come. “The next comparison services we plan to launch is mobile phone plan comparison and travel insurance comparison.” Speight says. “And we won’t stop there either – we can’t wait to continue adding more valuable free comparison services to our website!”

Posted in Uncategorized | Comments Off

Improve Your WordPress Blog Management – Here’s How

Maintaining a blog or a website that uses WordPress as a platform requires having a program that can help you have effective WordPress content management. One program you can use for that purpose would be a WordPress Manager.This program’s usual role is managing blog networks, but it also has other features that allow you to create and manage the domains for your blogs. Plus, this program also help you manage contents that you have on your sites. Just to give you an idea of how effective this program is when it comes to WordPress content management, we are going to take a look at some of the major functions that you’d usually find in the WordPress Manager’s content management feature.The first one we’ll look at is the capacity to do mass posts to your blogs. This function makes it easier for you to distribute all of the content you have to all of your blogs and websites whether those would be articles, blog posts, news, etc. All you need to do is simply set the details for the blog and the posts you want to use and it’ll automatically get posted there. Of course, just like a normal blog dashboard, you’ll be able to view your publish history and make changes to any posts you’d need to update.Another cool function included in the WordPress content management feature is the post repository which is a fully categorized library containing all of your posts. It’s just like the mass posting function, you will be capable of managing, updating and deleting the posts you have in the repository. Also, the post repository has a search function that can help you look for a specific post that you want to manage.These two functions are just part of a larger set of WordPress Manager feature that can increase the efficiency in performing tasks related to WordPress content management.These functions provide a lot of benefits for you. We are now going to take a closer look at 3 benefits today:1. Less Work – Since the WordPress Manager does all of the managing for you, there’s less work to be done when it comes to managing your posts. You will have more time for other things that would require your time and effort in managing your blogs.2. Total Control – A WordPress Manager grants you total control over the overall management of your blogs. Thus, you’ll be able to oversee everything that goes on in your blogs and in your blog network at as a whole.3. Improved Efficiency – This is one of the main reasons why we use programs that can perform WordPress content management. Using a program like that can greatly increase your overall efficiency, making you feel at ease knowing that your blog maintenance activities and your blogging experience as a whole will be a lot more productive.And so, if you’re still in need of a program that can offer effective WordPress content management, I recommend that you start using a WordPress Manager and reap these benefits yourself.

Posted in Uncategorized | Tagged | Comments Off

Making the Most of Inbound Marketing

Marketing, as an entity, has been around for a very long time. However, the approaches to marketing have not changed but they have been enhanced by the addition of inbound marketing. Inbound marketing, unlike traditional marketing, allows your clients and prospective clients to come to you as opposed to you having to go after your clients and prospective clients in traditional marketing.People are clever
In the past, as a marketer, you would have spent a great deal of money on marketing your brand. The payback for that was that your target audience actually paid attention to your marketing materials. However, eventually, people became more sophisticated and found ways to block your marketing efforts. If you bought ads in newspapers, magazines, etc., the other person could simply not read it. If you bought ads on TV, they could change the channel. If you advertised over the phone, the other person could just hang up.Inbound marketing is a great new approach to marketing
Eventually, inbound marketing was born. Not only is inbound marketing a different approach but it also allows you greater possibilities of succeeding because not only does your client or prospect come to you but that person has chosen to do so willingly. That means that the person is prequalified and he or she would be more than willing to connect with you. The challenges that you always faced in the past when it came to marketing results are less challenging because of inbound marketing. They get to decide if and when they go with you.How does inbound marketing work?
As was stated previously, inbound marketing only works if the other person opts into what you want them to do. At the very least, that will be basic contact information. In some cases, it will be more than that. However, it is not as simple as the person becoming aware of your existence online and then immediately deciding to connect with you and to cultivate a relationship.With inbound marketing, it takes time to build the relationship and to trust each other and for your to become credible in the other person’s eyes. It is important that you understand that even though it may feel like a slow process to you, it is actually an extremely effective process and will worth exploring. Inbound marketing works effectively for many different businesses.The way that it works is that you consistently post top-quality, educational, valuable content and the other person gets to know you and your business through your content. At some point in the near future, that person will want to deepen the connection that he or she has with you and you will begin to interact with each other. With any luck, you start to do that regularly. Before you know it, you have built a solid, meaningful, mutually beneficial relationship that will exist for a very long time.At this point, you may be wondering how to get started using a strategy that includes inbound marketing.
Establish your content marketing strategy: Content is king! That cannot be emphasized enough. Before you do any writing at all, you need to establish your content strategy. It is that strategy (or roadmap) that will keep your content flowing and will hopefully help you to avoid any roadblocks in the way of your writing productivity. Your strategy should contain detailed information about your target audience members, including their wants and needs. Those details will guide you to customize your writing appropriately. Your first objective is to solve the other person’s problem(s). You need to write content that resonates with the other person and that helps you to establish an emotional connection.
Build your communities: Assuming that you have created a strong repository of top-quality content, the next thing that you will need to ensure is that your online social communities are in order. The reason for that is so that you have places to share your content. Of course, that means that wherever you post your content, it will elicit positive results. It is recommended that you choose quality over quantity when it comes to your online social connections. However, you should still have a significant number of connections. You should present your content in ways that appeal to your target audience, including words on relevant, compelling topics, graphics, videos, etc.
Leverage forms: Once you have gotten the attention of prospects, you will want to deepen the connection. A great vehicle for that is to use a form. You will want to encourage your online connections to complete a form with contact information and other pieces of valuable information that you need. The way that you can accomplish that is by providing a link to your landing page that contains a form (or a link to a form). The landing page will provide additional content that your prospects will find useful.
Grow your relationships: Relationships need tender loving care. That is true of personal as well as professional relationships. If you want to make the relationship solid and enduring, you will need to put forth some effort to make that happen. It is not necessarily correct to assume that the minute you connect with the other person, you will become besties! It takes time and effort to develop true relationships. In many cases, the more effort you put into the relationship, the stronger that relationship will become. Always remember that your first objective is to solve the other person’s problem(s). If you can satisfy his or her needs, yours will be met as well.
Conclusion
Inbound marketing is an extremely effective approach in business. Inbound marketing provides you with the opportunity to establish solid, meaningful, enduring relationships. Those relationships will benefit everyone involved. Your online connections exist for you because they want to, not because they have to. Your business will potentially grow at an increased rate and the relationships that you establish will last.

Posted in Uncategorized | Tagged | Comments Off